Channels · Countries
Singapore
What you need to send to Singapore on each channel: what is asked for, who files it, how long it takes and what happens if your sender isn't approved.
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What this country needs
SMS
- Your sender — An alphanumeric sender is not accepted on its own here: it has to be registered first.
- Operators here restrict links inside an SMS. If your campaign carries one, check with us before a large send.
- We tell you exactly what is needed while reviewing your registration.
- Without an approved registration — Messages still go out and are still billed, but delivery is best-effort: the recipient may see a sender other than yours, and the message can be filtered. You keep seeing your own sender in reports and exports — what changes is what reaches the handset.
RCS
- Before you start — You need a company registered in this country.
- What they ask for — Local legal entity · Authorisation letter
- Who acts — You sign the paperwork and return it to us.
- Have this ready — An entity incorporated or registered in Singapore, with its UEN; An ACRA-issued Business Profile or BizFile, with current details; An authorisation letter specific to the protected Sender IDs, on company letterhead
- Without an approved registration — Nothing is sent to this country until the registration is approved.
You need a locally incorporated or registered entity in Singapore, with its UEN and current documentation. An international brand can use a local subsidiary or branch. Without a local entity there is no registration.
A specific authorisation letter is also required for protected Sender IDs: a generic brand authorisation is not accepted.
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